Survey on Fear of Reaching Out FORO


82%
1M users
30k



1,500 independent professionals
71% of consumers say calling customer service is more stressful than the problem itself, Zingly report finds
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While companies invest heavily in chatbots and AI solutions
This disconnect between digital investment and customer preference highlights the need for solutions that bridge the gap between automation and personalization.
“Great customer service doesn’t force consumers to only use one designated channel. It adapts to the customer’s preference, meeting them where they are,” said Gaurav Passi, founder and CEO of Zingly. “We’re seeing what we call ‘Fear of Reaching Out,’ or FORO, reshape how customers engage with brands. It’s time businesses reimagine how they’re connecting with customers and eliminate consumers’ feelings of stress. In doing so, they can transform customer service from a point of friction into a strategic advantage that drives both customer loyalty and business growth.”

‘Fear of Reaching Out,’ or FORO
We’re seeing what we call ‘Fear of Reaching Out,’ or FORO, reshape how customers engage with brands. It’s time businesses reimagine how they’re connecting with customers and eliminate consumers’ feelings of stress. In doing so, they can transform customer service from a point of friction into a strategic advantage that drives both customer loyalty and business growth.”
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Point of friction into a strategic advantage
“Great customer service doesn’t force consumers to only use one designated channel. It adapts to the customer’s preference, meeting them where they are,” said Gaurav Passi, founder and CEO of Zingly. “We’re seeing what we call ‘Fear of Reaching Out,’ or FORO, reshape how customers engage with brands. It’s time businesses reimagine how they’re connecting with customers and eliminate consumers’ feelings of stress.
Customer’s preference, meeting them where they are,” said Gaurav Passi, founder and CEO of Zingly. “We’re seeing what we call ‘Fear of Reaching Out,’ or FORO, reshape how customers engage with brands. It’s time businesses reimagine how they’re connecting with customers and eliminate consumers’ feelings of stress. In doing so, they can transform customer service from a point of friction into a strategic advantage that drives both customer loyalty and business growth.”
Zingly is a new way to build lasting customer relationships at scale.
Renata Glasc
We’re seeing what we call ‘Fear of Reaching Out,’ or FORO, reshape how customers engage with brands. It’s time businesses reimagine how they’re connecting with customers and eliminate consumers’ feelings of stress. In doing so, they can transform customer service from a point of friction into a strategic advantage that drives both customer loyalty and business growth.”
Chatbots and AI solutions
they’re connecting with customers and eliminate consumers’ feelings of stress. In doing so, they can transform customer service from a point of friction into a strategic advantage that drives both customer loyalty and business growth.”
Chatbots and AI solutions
They’re connecting with customers and eliminate consumers’ feelings of stress.
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